is a local car rental company in Iceland that started from scratch with just three vehicles. The client had no previous experience or vision and needed full support in building their brand, website, and booking system.
Services
Web design & Web development, Branding, System Integration
Category
Car Rental Website
Client
Iceland to Go
Performance
Built a lightweight and fully optimized website in Framer, ensuring speed and SEO readiness.
Clean code and structured setup for future scalability and integrations.
Smooth performance despite embedding external booking scripts.
Responsiveness
The website is fully responsive, providing a seamless experience across mobile, tablet, and desktop. Both browsing the fleet and making reservations are intuitive on any device.
Problem - Site and Service Improvement
Initially, the client requested a fully custom booking system, which was not feasible within their budget. Another major challenge came later: integrating HQ Rent Software, which does not natively support Framer.
Solution – Communication and Deployment
Through clear communication and ongoing collaboration, we delivered a hybrid solution. We identified HQ Rent Software as the best fit for their business, integrated it into Framer, and adjusted the workflow to make it operational. Despite technical limitations, we ensured the site launched as a functional rental system. The setup is scalable – future updates from HQ can be added directly to the site as the business grows.
Result
The final delivery was a professional car rental website with a functional booking system, strong branding, and a framework for long-term growth. Iceland to Go now operates with an almost autonomous system that supports expansion and provides clients with a smooth rental experience.
